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When the advert spot is a component of the internet search engine results web page (SERP), the automatic auction normally takes position Any time a seek out the key phrase that is certainly being bid upon happens. All bids for your keyword that focus on the searcher's Geo-spot, the day and time in the lookup, etc. are then as opposed plus the winner decided. In scenarios the place there are actually many ad spots, a common prevalence on SERPs, there could be various winners whose positions within the web site are motivated by the amount Every has bid.
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